Connecting Subscribers To The Ladies They’re Assisting For You Personally
But how exactly does the buy-1-give-1 part of Fempeers are available in?
Whom delivers the products that are menstrual the beneficiaries in India, and that can members become familiar with more info on the ladies they are assisting?
“Currently, the delivery is coordinated with your lovers located in Asia like Kshitij Foundation.”
Kshitji Foundation that Fempeers is working together with
“With the aid of our Asia lead, that is spearheading the efforts here, we’re developing a group for a smoother communication and change in to the Indian market.”
She additionally shared that their present milestone had been developing a “robust progress report system where members are for this woman these are typically impacting”.
Every thirty days we let them know the way the woman does both in regards to health insurance and training. It is our step that is first in them transparency and truly demonstrate to them just exactly exactly how their efforts is paying down.
They’re selling over 250 of these period kits every month since launch in December last year.
“Long path to take, but i’m pleased with exactly exactly just how things have actually shaped up during these three months!”
Running On No Ad Budget, Placing A New Spin On Influencer Advertising
Kanika stocks that marketing is tricky, considering the fact that they’ve been operating on a $0 advertisement spending plan.
I did son’t wish to follow advertising techniques of operating competitions or typical adverts.
First, she place a spin that is different influencer marketing – as opposed to selecting ambassadors by follower count or social networking appeal, she picks “strong, fearless females from different fields”.
“We involve some girls who will be business owners, girls who will be incredibly active and into physical fitness, and mothers that are even young. These women have a influence that is strong their predominantly feminine following.”
Image Credit: @sharlynnooi
“We faucet on that by permitting these influencers to see our FEMkits hand that is first then proceed to suggest it for their followers after realising and experiencing its complete potential.”
With a strong belief in community-building, Fempeers also organises Period Parties and Period honors to “enable females to commemorate each other”.
“In the Period Awards, we now have turn out with 12 various hilarious yet genuine groups. It reiterates the ‘She for She’ concept.”
Some Period Awards categories
Period Parties are what the title suggests – a gathering where members, influencers, visitors, female business owners, and medical professionals can network and discuss about subjects associated with that point regarding the thirty days.
“This celebration is intended become a safe and space that is educational discover and develop together.”
The Talk Pad, a 3-in-1 community comprised of a weblog, conversation forum, and a Facebook team, is another effort to have ladies chatting and sharing female-related knowledge.
You will find countless discussion boards referring to ladies equality, feamales in technology or entrepreneurship, however in Asia we nevertheless shy far from freely speaing frankly about genuine ladies subjects like menstrual hygiene, psychological state, human body positivity, and intercourse & relationships.
“The Talk Pad is made with one idea at heart – no topic is taboo for all of us.”
“We are encouraging women to speak about any and all sorts of issues related to their wellbeing without any qualms.”
Next Move: Building A Tech Platform To Teach Girls All Over Asia
Kanika reveals that there’s much work to do for Fempeers into the coming months.
First up, releasing particular kits for women on-the-go, working experts, teenage girls, and mummies that are even new.
“The requirements of most of the ladies are distinct from exactly exactly what our kits that are regular, and now we latin brides desire to appeal to their needs aswell.”
Image Credit: Fempeers
Performing straight with organizations may also be in the offing.
We should make sure no girl ever feels hindered by her duration. The FEMkit will provide her with every thing she will need a period that is great reducing the quantity of medical leave that she’ll need to use.
Education can also be a part that is huge of’ objective, and you can find plans in position to visit polytechics and schools in Singapore (and in the end, around Asia) to coach girls to their durations, and exactly why they ought ton’t worry or be embarrassed about any of it.
Image Credit: Fempeers
Kanika additionally shared a snippet of phase 2 for Fempeers – the creation of a platform that is interactive Facebook where ladies can ask any queries and obtain responses instantly.
The working platform will likely be available 24/7, and therefore ladies can immediately find noise advice (goodbye, webMD) for the worries that keep them up all night.
“This system will be constructed on AI, where present inquiries and information are now being collected and learnt from our present psychologists and gynaes.”
FInally, a brand new product which utilizes Interactive Voice reaction System (IVRS) technology is likewise launched in a bid to create menstrual hygiene consistent in rural areas.
Significantly more than another registration solution, Fempeers is gearing itself up to commemorate womanhood, empower females with knowledge, additionally the encourage the character of mutual support and sharing.
I don’t learn about you, but I’m absolutely to the concept of assisting a woman that is fellow need while satisfying my month-to-month need of menstrual services and products.
Interested? Get started on the journey right here, or present anyone to your individual Superwoman/Wonder Woman right right here!
